Wednesday, September 12, 2007

My Internet Success Story - Part 5

The Road Less Traveled

This is where I took a path in my business that I have never regretted. Many Internet Marketers hire people to write information products for them. There is nothing wrong with that, but I wanted crazy passionate guys working on my products, not just a hired gun.

In order to expand my product line beyond just a single guide, I needed people that had time to play year round. Paul was one of those guys. He came on staff as a commissioned writer. Basically, he received a cut of each book sold.

Having this feeling of ownership in the process gave me two things from my writers. One, they are committed to developing the absolute best product possible. If it is no good, then we won’t sell. If we don’t sell they don’t make money.

Secondly, they are always looking for ways to sell more products. They constantly bring me new ideas about potential ways to market products.

As my business has grown, I have added more guys as needed to expand our product base. I currently have 1 full time writer and 3 other part timers churning out guides and beating on the game around the clock.

Taking the Next Step

My business began to pick up some real inertia and was growing like crazy going up to $87,000 in year two. I was doing most things pretty well, but little did I know how much I was missing.

In September of 2004 I was invited to attend a multiple day seminar put on by the writer of the Internet course that helped me set up my business. At this event I learn just how little I was doing in the scope of my Internet marketing.

There were email lists to be created, upsell products to be unleashed, autoresponders to be written and so much more. I was going crazy with the information overload that I was experiencing.

I came back from this event with a real fire in my belly. I went to work building in all of the different systems that I need to create to have a well rounded Internet business.

Well, to make a long story short, those changes that I made in my business resulted in over $320,000 in product sales for the year 2005. I never in my wildest dreams thought that would ever happen when I first launched Maddentips.com in February 2002.

I am living the dream!! I get to do what I love and make a living at it. Now it is time for me to take the next step. It’s time to reproduce myself. In the next posts for this blog, I’m going to lay out the method behind the madness.

I’m going to show you the exact tools, training materials, software and techniques that I have used to generate a ¾ of a million dollars from my hobby.

Not only will I teach you what I use, but also I am going to tell you how I implement them in my business on a daily basis.

You will never have to worry again about buying a crappy Internet course or crummy software. I’m going to show you what works and better yet, how to work it.

Buckle up your seatbelt and get ready for the ride!!

0 comments: